The report below has been drafted by our German Member the Bundesverband Praktizierender Tierärzte e.V. (BPT) following a visit to Mars, Inc in the western U.S.A. by a European veterinary delegation (including the Managing Director of the BPT) and representatives of the American Veterinary Medical Association.
In November 2018 Mars, the American global manufacturer of confectionery, pet food, food products and provider of animal care services, bought AniCura group, the European corporate for companion animals operating in Sweden, Norway, Denmark, Germany, Austria, Switzerland and the Netherlands. Pros & cons of corporates, main drivers for Mars to getting involved in veterinary medicine and possible impact on the medium/small practices are presented in the report attached.